Posts Tagged ‘google’

Important Rules of Adsense that you should be careful about

Posted in Internet Marketing on May 24th, 2010 by HanaDaddy – 3 Comments

Deploying Google Adsense was maybe the first thing that you have done as an Internet Marketer or blogger to earn extra income. It is the easiest way to make money. (Easy to deploy and you can trust them since it’s from Google.)

But you should be really careful and follow Google’s guide on how and where to show the Adsense ADs. Otherwise your AdSense account will be closed and you will be banned. Once banned, you should prove that you didn’t cheat (I heard this is really difficult).

One of the worst mistakes is to buy clicks from a party from oversea country where manual labor is really cheap. Please don’t fool yourself and don’t ever try to cheat Google or you will loose the easiest way to earn money. I have seen so many people doing this and they all failed and banned from Google.

So here are the basic rules of Google AdSense.

  1. Don’t click on your own ads.
  2. Don’t ask others to click on your ads.
  3. Don’t include any prohibited site content, including adult content, violence or excessive profanity, drugs (including alcohol and tobacco), or copyrighted material.
  4. Don’t modify the AdSense code.
  5. Do follow our Webmaster Quality Guidelines.
  6. Do provide a good user experience.
  7. Don’t place more than 3 ad units, 3 link units, 2 search boxes, and 3 referral units on any page.
  8. Don’t place images near ads in a way that may mislead users into thinking that the images are associated with the ads.

Some tips from me:

* Do not put too many ads in a page. I read that too many Ads will result low CPC ads showing up. That means each click will earn less money. Using 2 ~ 3  of different ad types are good.

* You should analyze your layout and refer to the Google suggested Heat map to determine the best position to maximize the chance to be seen .

image

* If you are expecting lots of traffics coming, contact Google Adsense Team and let them know that you are expecting traffics due to certain reason.

* One of the hot topics is that often someone clicks the AD several times ( 5 or more times). This could be seen by Google as invalid clicks and you may get warnings. For example, your keyword competitor can intentionally click your website’s AdSense AD several times intentionally, just to give you hard time. At this time , this kind of invalid multiple clicks from the same IP address can not be blocked, so you need to monitor closely and report if you suspicious activity is detected. I read some articles regarding AdLogger that blocks the multiple clicks from the sample IP, but I am not quite sure if that is allowed by Google TOS.

Here are the related references from the Google Adsense Site.

What can I do to ensure that my account won’t be disabled?

Invalid Clicks Issues and Concerns

Google Adsense Program Policies

WP Marketing Blog

Top 5 WordPress Plug-in for Internet Marketing – Google XML Sitemaps

Posted in Wordpress, Wordpress Plugins on October 16th, 2009 by HanaDaddy – 1 Comment

Are you familiar with Google Webmaster Tool? If you are not, please take time to register Google Webmaster Tool first. Why ? Because it’s the valuable tool that will show you how Google crawls and indexes your site. By simply registering your domain, you can notify Google to start indexing your new website. You can maintain multiple websites as many as you want. It’s free. Also, It will show you the errors occurred while crawling, so you can easily find out why your site is not being indexed.

Now before you submit your website, it is important to generate sitemap. The Sitemaps protocol allows a webmaster to inform search engines (not only Google) about URLs on a website that are available for crawling. It is made of XML file listing all the files in your website indicating their importance (priority) and  change frequency.

Here is a sample Sitemap XML file.

<?xml version="1.0" encoding="UTF-8"?>
<urlset xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xsi:schemaLocation="http://www.sitemaps.org/schemas/sitemap/0.9 http://www.sitemaps.org/schemas/sitemap/0.9/sitemap.xsd" xmlns="http://www.sitemaps.org/schemas/sitemap/0.9">	<url>
		<loc>http://wpmarketing.org/</loc>
		<lastmod>2009-10-13T12:28:17+00:00</lastmod>
		<changefreq>daily</changefreq>
		<priority>1.0</priority>
	</url>
	<url>
 
		<loc>http://wpmarketing.org/privacy-policy/</loc>
		<lastmod>2009-10-14T04:40:51+00:00</lastmod>
		<changefreq>weekly</changefreq>
		<priority>0.6</priority>
	</url>
	<url>
		<loc>http://wpmarketing.org/2009/10/top-5-wordpress-plug-in-for-internet-marketing-all-in-one-seo-pack/</loc>
 
		<lastmod>2009-10-13T12:28:17+00:00</lastmod>
		<changefreq>monthly</changefreq>
		<priority>0.4</priority>
	</url>
	<url>
		<loc>http://wpmarketing.org/2009/08/fighting-adblock/</loc>
		<lastmod>2009-10-13T04:58:18+00:00</lastmod>
 
		<changefreq>monthly</changefreq>
		<priority>0.2</priority>
	</url>
 
        <!-- cutting off . It's too long to show here -->
 
	<url>
		<loc>http://wpmarketing.org/about/</loc>
		<lastmod>2009-08-05T12:08:20+00:00</lastmod>
		<changefreq>weekly</changefreq>
		<priority>0.6</priority>
	</url>
 
</urlset>

Basically, it is not that difficult to create the file, but tedious and lots of labor may be involved if done by hand manually. Especially for the blog site with frequent article posting, you will need a plug-in for that which would update the Sitemap automatically. So here is Google XML Sitemaps plug-in.

xml-sitemap-option1

Basically his plug-in will create a XML-Sitemap of your WordPress blog. It will include all the WordPress pages and posts and even external pages that you defined. The sitemap is automatically updated whenever you modify any page or post, so it’s just convenient. It also notifies Google, Bing, Yahoo, and Ask.com automatically. You can’t ask for more.

It works pretty well right after the activation, but it is possible that you may need to create a file named sitemap.xml and/or sitemap.xml.gz in your WordPress root path and make them writable by webserver (If you are using Hosting providers with up-to-date system, you wouldn’t have problem).  And the default settings are good enough so you should not do anything else. But if you want to rebuild the sitemap, click on the ‘rebuild the sitemap manually’ link marked with Red box in the above image.

By default, Google XML sitemaps is automatically calculate the priority of each posts using the comment count of the posts. If you want to custom define the priority,  you can select ‘Do not use automatic priority calculation’ option in the ‘Post Priority’ group box.

xml-sitemap-option2

Then you can use Priorities group box to specify custom priorities.

xml-sitemap-option3

You can easily check the sitemap by adding ‘sitemap.xml’ at the end of your WordPress URL. For example , http://wpmarketing.org/sitemap.xml . Here is the output.

xml-sitemap

Now that you have the sitemap ready,  you can go to your Google Webmaster Tool account and add your sitemap.

google-webmaster-sitemap

One extra feature would be nice – To be able to define priority per post and page. I hope the author is planning to add this feature soon.

Next plug-in will be about Plug-in for Google Analytics. Google Analytics is a free web statistics application provided Google.

Thank you for visiting wpmarketing.org

* Google XML Sitemaps Website : http://www.arnebrachhold.de/projects/wordpress-plugins/google-xml-sitemaps-generator/

* References: List of other Sitemap generator tools (Not just for WordPress): http://code.google.com/p/sitemap-generators/wiki/SitemapGenerators

Fantastico WordPress Installation and WordPress Privacy Settings

Posted in SEO, Wordpress on September 28th, 2009 by HanaDaddy – Be the first to comment

Did you use your CPanel’s Fantastico module to install WordPress and you are having hard time promoting your WordPress website? Check your privacy settings now!

It’s probably because your Privacy Settings is set to search engine “blocking” mode which says “I would like to block search engines, but allow normal visitors”.

image
You should click on the Settings , Privacy menu , and allow search engines by selecting “I would like my blog to be visible to everyone, including search engines (like Google, Sphere, Technorati) and archivers” option.

I have been using WordPress and performed installation several times in the past using the WordPress default installation index.php file. But decided to try Fantastico this time because it simplifies the setup process. There is no separate DB setup process , quicker and faster setup. I liked it. But then I guess Fantastico’s WordPress predefined options for privacy setting was to block search engines.
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